Follow us as we create a social media strategy

For all of you who are new to us, let us tell you a bit about what we’re about. We want to create a place that you can find information, connect with resources, skills and like-minded folk. To that end, my role (this is Jan Ott) over the next couple of months is to explain how social media can support your organization. I have studied and used all kinds of social media for over a year, and followed and learned form the masters of marketing on this subject. You might think that you don’t need any sort of social media since you’re not “selling anything.” Well, first, yes you are. We all sell, all the time. Getting anyone to do anything is selling, even if we’re only selling our ideas. And second, you can use social media in the most amazing ways! And that’s what I’m here for. We’re going to do something pretty interesting over the next couple of months. We’re setting up our own social media strategy to help our own business, and we want you to be able to “look in the peephole” (sounds better than being a fly on the wall!) at our progress. As we get out there, we’re going to let you in on all our strategies and how to do them. As we do, I’ll be commenting on where and how these strategies can support various kinds of non-profits (and small businesses). So, here we go.

The first thing we did was set up a web page. Big surprise. Nearly everyone has one these days. How often do you go to a business or non-profit without “checking them out on the web?” More and more folks are using the web rather than the yellow pages, and almost everyone does a sort of background check using the web to make sure that whomever they are doing business with, whether buying, selling, or giving, is legitimate. Doing that involves checking them out on the web. So that’s step number one. Check us out at http://www.solutionsnowconsulting.com. We’re looking forward to supporting you!

Janet Ott, www.transforlifecoach.com; www.mymultiplestreamsmentor.com